Hugo Challenge Finalist: HeARTs Speak

A compelling photograph can reach into the heart of a potential adopter, greatly improve adoption rates, significantly reduce the number of animals that are euthanized unnecessarily, and bring an animal one step closer to a long life outside the shelter. Vote for HeARTs Speak to help shelter employees and volunteers learn how to take compelling photographs of shelter animals. .

Full description: HeARTs Speak is a 501(c)(3), organization that supports artists working to increase the adoptability of animals in shelters around the world. 90% of our members are photographers. We have close to 400 members in 11 countries and our membership is growing daily. Collectively, we educate and advocate to shift the public’s perception of shelter animals and save lives. Unfortunately over 4 million adoptable dogs and cats lose their lives in animal shelters each year in the United States. HeARTs Speak is working to change this!

A compelling photograph can reach into the heart of a potential adopter, greatly improve adoption rates, significantly reduce the number of animals that are euthanized unnecessarily, and bring an animal one step closer to a long life outside the shelter. We have designed an initiative that will empower our members to teach shelter employees to take compelling photographs of shelter animals. We will use the funds from the Hugo Challenge to spearhead the HeARTs Speak’s Shelter and Community Training Initiative. Our plan is to work with 2 of the largest high-kill shelters in the country. We will provide each shelter with digital cameras, lenses, lighting equipment and backdrops. A team comprised of HeARTs Speak members will present a two-day workshop in which we will train shelter employees and volunteers to utilize this equipment to create the types of photographs that get animals noticed, and adopted quickly. These workshops will be professionally filmed and made into a training video. The end product will be a tool that HeARTs Speak can share with shelter workers and animal advocates across the globe. To reduce the number of animals killed in shelters each year we need only to shift the public’s perception and increase adoption by a small percentage. Together, we can do this!

HeARTs Speak works to unite the efforts of diverse communities to create a significant collective impact. We embark on partnerships and projects with organizations that share our vision. By leveraging each others’ strengths, we will expand the total network of participants, supporters and, ultimately, increase animal adoptions and reduce unnecessary euthanasia.

Our Before and After page on website: http://www.heartsspeak.org/about/before_after/

About Us: http://www.heartsspeak.org/about/

Our Sponsorship page: http://www.heartsspeak.org/join_us/sponsorus/

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